Passfield Press

Graphic Design, Brand Identity, Web Design, Marketing Materials

Passfield Press wordmark and colophon (logo)Passfield Press websitePassfield Press cataloguePassfield Press marketing materials on display with author Michael Hetherington

Passfield Press was established in 2011 with the mandate of publishing literary titles primarily by author Michael Hetherington. I was contracted to develop a brand identity, website, and template for marketing materials.

In consultation with the author and publicist, I created the colophon (publisher’s logo) and wordmark which were adapted into a return address stamp, vinyl banner for tradeshows, and use in other print and web marketing. The website was built with WordPress to include a news blog and book listings. I also developed a template for the press catalogue for the publicist’s future use.